Our fellow Business owner finally got a spark of

interest

and said, "What will I gain then?" "That's a great question," I said. "You will have the power to pass through the bridges that separate your customer from your brand. You two become connected on a level beyond transaction, and of course, every other nuance that comes with a superstar brand: better reputation ,more money, less time to spend on business and more on fun, and the surprisingly minuscule budget spent on getting there!"